Michael Billig's rhetorical approach has been key to the discursive turn in the social sciences. His witty and original book examines argumentation and its psychological importance in human conduct, and traces the connections between ancient rhetorical ideas and modern social psychology. In a new introduction, he offers further reflections on rhetoric and social psychology, dis...(展开全部)

This brand new edition of the classic introduction to social psychology - the first to be written from a European perspective - has been given a new lease of life. While maintaining its European heritage and comprehensive coverage of the area, the book has been revamped across the board. Changes to the fourth edition include improved accessibility to students thanks to improved...(展开全部)

Presenting a principle or problem in experimental design, the authors then show how the problem has been dealt with in psychological literature. Organized into two parts (Basic Principles of Experimental Design and Analysis of Experiments), this book combines a text and case approach to examine the methods of experimental psychology. Using published research findings, students...(展开全部)

Presenting a principle or problem in experimental design, the authors then show how the problem has been dealt with in psychological literature. Organized into two parts (Basic Principles of Experimental Design and Analysis of Experiments), this book combines a text and case approach to examine the methods of experimental psychology. Using published research findings, students...(展开全部)

Good Reasoning Matters uses an innovative approach to critical thinking by teaching students how to argue effectively rather than just point out the short comings of ineffective arguments.

Good Reasoning Matters uses an innovative approach to critical thinking by teaching students how to argue effectively rather than just point out the short comings of ineffective arguments.

Since its publication Creating a Learning Society has served as an effective tool for those who advocate government policies to advance science and technology. It shows persuasively how enormous increases in our standard of living have been the result of learning how to learn, and it explains how advanced and developing countries alike can model a new learning economy on this e...(展开全部)

Since its publication Creating a Learning Society has served as an effective tool for those who advocate government policies to advance science and technology. It shows persuasively how enormous increases in our standard of living have been the result of learning how to learn, and it explains how advanced and developing countries alike can model a new learning economy on this e...(展开全部)

弗雷德里克•巴特莱特（1886.10.20－1969.09.30），英国心理学家，生于英国的格洛斯特郡，逝于剑桥。在推动英国实验心理学研究方面作出了巨大的贡献。 早年对哲学感兴趣，从伦敦大学哲学专业毕业后，慕 J.沃德之声望，转入剑桥大学圣约翰学院。起初打算在 W.H.里弗斯门下专攻人类学，然而，第一次世界大战打乱了他的计划。在 C.S.迈尔斯的劝告下，他转而研究实验心理学。1914 年起在剑桥实验心理学室任教。1922 年，当迈尔斯因服役而离开剑桥后，他实际掌管了剑桥大学的心理学实验室。战争结束后，他接替迈尔斯担任了实验室主任，并于 1931 年被任命为该校第一位实验心理学教授。该职务一直保持到 1952 年退休。期间，他还于 1944 年创建属于英国医学研究院的应用心理学研究室。在他退休后的一段日子里，仍担任着该应用心理学研究室的名誉顾问。 巴特...(展开全部)